Clearwater, Fl. (March 25, 2025) – Monin Americas, a leader in premium flavor solutions, proudly unveils its latest innovation: Yuzu Pineapple Syrup. In an exciting first for the company, this syrup is made with flavor extracted from fruit grown in Monin France’s very own 74-acre yuzu orchard in Chancuda, Portugal. In addition to expanding Monin’s 2025 Flavor of the Year yuzu offerings, Yuzu Pineapple Syrup is a product of the company’s commitment to agroecological farming and sustainable sourcing.
Yuzu Pineapple Syrup combines the citrus fruit’s signature tart and floral notes with sweet and tangy pineapple for a premium tropical flavor that elevates cocktail, tea and culinary recipes. With its launch, Yuzu Pineapple Syrup is the product of proactive steps the company has taken to learn how to cultivate its own ingredients using agroecological methods. Monin’s yuzu orchard spans over 74 acres with 25,000 trees and by 2030, Monin hopes to source 100% of its yuzu-related ingredients from its own crop.
“At Monin, we believe that authentic flavor starts at the source, which is why we’ve invested in cultivating our own yuzu orchard using organic, bio-dynamic methods,” says Bill Lombardo, CEO of Monin Americas. “I was incredibly proud to walk through our orchard of 25,000 yuzu trees. The juice from our inaugural harvest provided a true-fruit, deliciously balanced flavor, while reinforcing our promise of sustainable, responsible ingredient sourcing.”
With Yuzu Pineapple Syrup, Monin also aligns with consumers’ growing interest in locally sourced and sustainable food and beverage options. This “From Seed to Sip” mindset is one of five major 2025 Flavor Trends predicted by Monin flavor experts. Today’s consumers care about the journey of ingredients from garden to glass, with 57% of diners saying that a restaurant's sustainability practices influence their choices, and 80% expressing interest in limited-time offers featuring seasonal flavors (Datassential). As operators seek to craft compelling narratives utilizing seasonal flavors, the seasonality and traceability of Monin’s yuzu ingredients is a tangible example of sustainable sourcing that operators can highlight to foster a stronger connection with customers and enhance beverage experiences through memorable flavors.
Yuzu, a staple in Japanese and Korean food and beverages, has experienced exponential growth in the U.S. market. It is currently on 6% of all US menus and expected to grow more than 30% in the next four years (Datassential). Vibrant yellow and made with clean label ingredients, Yuzu Pineapple Syrup enables restaurants, cafés and mixologists to craft eye-catching, refreshing beverage and culinary offerings that cater to modern consumer demand for modern takes on regional specialties and globally inspired flavors.
“As the Year of Yuzu continues, we’re thrilled to offer something fresh and unexpected,” shares Stasha Johnston, Senior Vice President of Marketing at Monin. “Yuzu’s distinct flavor blends perfectly with the tropical twist of juicy pineapple, making it a standout ingredient for spring and summer menus. Yuzu Pineapple Syrup transforms cocktails, mocktails, lemonades and even culinary creations with its bold color and bright, juicy flavor.”
According to Monin third-party research, 86% of consumers expressed strong interest in ordering a Yuzu Pineapple-flavored beverage at their favorite dining spot, with expected growth in the coming years. With its balanced notes of tart yuzu and lush pineapple, this new syrup is both adventurous and familiar, making it ideal for those seeking flavors that are exciting yet approachable. Additionally, yuzu itself is expected to outpace 96% of all other foods, beverages and ingredients through 2028 (Datassential).
For 10 years, Monin has leveraged extensive research on trends and industry insights to accurately identify the most impactful flavors and trends expected on food and beverage menus in the coming year. The 2025 Flavor Trends highlight a shift toward bold, beautiful, globally inspired and naturally sourced ingredients, making Yuzu Pineapple Syrup an exciting addition to the Monin portfolio of yuzu offerings that celebrate East Asian cuisine. And as a first-of-its-kind product made with Monin’s homegrown yuzu fruit, this new syrup not only brings vibrant natural color and bold flavor to menus, it tells a story of innovation and thoughtful sourcing that today’s consumers increasingly value.